A star-studded, fashion-forward campaign by Raffles Hotels highlights the group’s legendary butler service

In Raffles Hotels’ latest campaign has brought together a star-studded, wildly talented cast and crew: Actor Waris Ahluwalia, fashion icon Robert Rabensteiner, and model May Siu feature in a series of photos and videos shot by Dylan Don under the direction of Trey Laird, the founder, chief executive and chief creative officer of leading creative agency Laird+Partners. 
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A star-studded, fashion-forward campaign by Raffles Hotels highlights the group’s legendary butler service

In Raffles Hotels’ latest campaign has brought together a star-studded, wildly talented cast and crew: Actor Waris Ahluwalia, fashion icon Robert Rabensteiner, and model May Siu feature in a series of photos and videos shot by Dylan Don under the direction of Trey Laird, the founder, chief executive and chief creative officer of leading creative agency Laird+Partners. 

But the real star here is Raffles’ legendary Butler Service.

Omer Acar, CEO of Raffles Hotels & Resorts, says, “This campaign reimagines the Butler as the true hero of every guest’s journey, adding an unexpected twist to the classic service experience. We want our guests to feel that every delightful surprise, big or small, can be summed up in one phrase: ‘The Butler Did It.’”

The campaign,…

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