In its Prioritising Markets – Opportunities for Growth study, Bord Bia identified Thailand and Vietnam and the wider South East Asia region as a priority destination for Irish food and drink exports, with high potential for dairy exports in particular.
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In its Prioritising Markets – Opportunities for Growth study, Bord Bia identified Thailand and Vietnam and the wider South East Asia region as a priority destination for Irish food and drink exports, with high potential for dairy exports in particular. Since 2019, dairy exports to Thailand have increased from €24 million to €54.9 million in 2023. The largest share of this growth is attributed to full fat milk powders, skimmed milk powders and infant food, while butter has shown strong increases also starting at €1 million in 2022 and increasing to €3.2 million in 2023.
Key priority markets for export within South East Asia are Thailand, Vietnam, Malaysia, Philippines, Indonesia, and Singapore, where Bord Bia has its South East Asia headquarters. The region also remains a valuable and increasingly important market destination for Irish seafood and drinks, with seafood…