The search interest in specific costumes appeared to vary widely from region to region, but there were definitely some common themes.
(NEXSTAR/WKRN) – Perhaps the most frightening aspect of Google’s Frightgeist website is that it already knows what you’re thinking of wearing on Halloween.
Google’s latest Frightgeist guide for 2024, which is currently live, features insight into the top-trending costumes ideas of the year, as well as the top-trending costume ideas for metro areas across the entire country. It should be noted, though, that “top-trending” means these costume ideas experienced the biggest increase in search interest year-over-year, and not that they were the top-searched costume ideas overall.
The search interest in specific costumes appeared to vary widely from region to region too, with ideas like Taylor Swift and Chappell Roan trending in Montana, and Bluey and Hello Kitty trending in Minnesota. Nevertheless, common themes across most regions included Disney characters, horror movie villains, Marvel heroes, and more traditional monsters.
Nationwide, the top-trending costumes for 2024 include characters from films, TV shows, video games, and even the 2024 Paris Olympics. However, the top-trending costume, which is currently enjoying the biggest leap in interest over last year, is “Shrunken Head Bob,” a character from the “Beetlejuice” franchise.
“’Beetlejuice shrunken head’ is the top searched shrunken head of all time,” Google’s Frightgeist analysts added.
As of Sunday, Oct. 13, the top 10 trending costume ideas across the country, according to Frightgeist, are below.
Shrunken Head Bob (“Beetlejuice” character)
Raygun (breakdancing Olympian)
Catnap (video game character)
Delores (“Beetlejuice Beetlejuice” character)
Pomni (animated TV character)
Envy (“Inside Out” character)
Red (“Descendants: The Rise of Red” character)
Dr. Doom (Marvel comic book character)
Sabrina Carpenter (pop singer)
Lady Deadpool (Marvel comic book character)
Google also collected data on the top-trending kid costumes, dog costumes, and duo costumes, with Red (“Descendants: The Rise of Red”), Dogpool (an alternate-universe version of Deadpool), and Wolverine and Deadpool topping the lists, respectively.
Now, which costumes are trending in different regions of Tennessee? Frightgeist has the answer to that, as well:
Chattanooga area:
Skye (from “Paw Patrol”)
Winnie the Pooh
Padme Amidala
Ghostbuster
Taylor Swift
Jackson area:
Cheese pizza
Elle Woods
Bunny
Britney Spears
Dr. Doom
Johnson City area:
Belle
Deadpool
Scarecrow
Playboy bunny
Flying monkey (from “The Wizard of Oz”)
Knoxville area:
Vampire
Wanda Vision
Daphne Blake
Sonic
Cheshire Cat
Memphis area:
Velma
Woody
Alien
Cheetah
Shego
Nashville area:
Witch
Deadpool
1989 Taylor Swift
Silvermist
Wolverine
Google’s map also shows the top-trending costumes for three parts of Kentucky, all of which include a titular character from “Deadpool & Wolverine”:
Bowling Green area:
Deadpool
Batman
Bride of Frankenstein
Dallas Cowboy cheerleader
Taylor Swift
Lexington area:
Deadpool
Gnome
Spider-Man
Mike Wazowski
The Purge
Louisville area:
Sulley
Red (from “Descendants: The Rise of Red”)
Wolverine
Zombie
Art the Clown
Additional information on the top-trending ideas for party décor, makeup, and lawn decorations can be found in the Frightgeist guide.
Google began collecting data for its 2024 Frightgeist guide in September 2023. The results of its lists, based on year-over-year interest, “aim to give a unique look into how people are preparing for the Halloween season,” according to Google.